Social Display & Video
Welcome to Polar's support hub for Social Display & Video. Here are resources for getting started, best practices for reaching your campaign goals, and more.
Email support@createwithpolar.com with any questions.
Getting started
Learn how to use Polar's UI.
-
Generate Facebook ad preview link
Watch the video to learn how to add and invite users to your team and organization in Polar's UI.
Watch the video or download the PDF to learn how to create a campaign in Polar's UI.
Watch the video or download the PDF to learn how to add a creative to a campaign using the social import method. Note: social import works for public, organic Facebook or Instagram content and most Twitter content.
Watch the video or download the PDF to learn how to add a creative to a campaign using the manual asset upload method. Note: manual asset upload works for posts across all platforms.
Watch the video or download the PDF to learn how to duplicative a creative.
Watch the video or download the PDF to learn how to copy a creative ad tag.
Watch the video or download the PDF to learn how to generate a preview of an ad or to share with people without access.
Watch the video or download the PDF to learn how to generate a Facebook ad preview link.
Watch the video and download the 3rd party tracking specifications PDF to learn about using trackers in Polar's UI.
Watch the video or download the PDF to learn about campaign reporting in
Polar's UI.
Watch the video or download the PDF to learn about video reporting in Polar's UI.
Watch the video and download the PDFs to learn about clicks in Polar's UI.
Watch the video to learn how to build Story creatives using the Polar UI.
Best practices
Here are some tips to effectively reach your campaign goals.
Watch the video to learn how to generate demos or mock-ups using the Preview Tool.
Watch the video and download the PDF to learn about video best practices when using Social Display & Video with Polar.
Watch the video and download the PDF to learn tips for optimizing creatives when the campaign objective is performance.
Watch this video and download the PDF to learn tips for optimizing creatives when the campaign objective is engagement.
Watch this video and download the PDF to learn how to optimize creatives when the campaign objective is awareness.
Watch the video and download the PDF to learn tips for optimizing creatives when creating influencer promotion campaigns.

Download the PDF to learn trafficking best practices for Social Display & Video with Polar.
.png)
Running ads
Here are some tips and guides for running Polar Social Display & Video ads.
All Social Display & Video creatives are trafficked and tracked in DSPs as display tags.
IAB placements to target are 300x250, 300x600, or 320x480.

Social Display & Video with Polar ads can render in either a flexible experience or fixed size experience. Watch the video to learn how to preview ads in the different sizes and download the PDF to see an overview of the rendering options.
To support a new DSP, all we require is a list of the Macros that DSP uses. The only Macro that is compulsory from our end is the Click Macro.
Note: Some DSPs have encoded and unencode versions of the Click Macro. In cases like that, please send us both versions of the Click Macro.